Director
MBA (Hons). BSc. Dip Tchg. Dip Math Ed. MNZIM.

“Caroline’s strategic input has been a key factor in enabling us to grow our business to nearly double its size, and subsequently sell a major shareholding.” 

- Auckland Infrastructure company

Caroline founded Plan A in 1998, and has built the business since then to become New Zealand's largest and most experienced professional tender and business writing company. The company today has offices throughout New Zealand. The team regularly write business documents and tenders for companies throughout the world.

Her background includes business management, education, marketing and strategic facilitation. With a passion for creating documents that make a difference for clients, Caroline has focused on building a culture of excellence with Plan A.

The results are proven through thousands of successful tenders in a wide range of industries, as well as operations and technical manuals, policy and procedures documents, quality, safety and operations plans, annual reports, websites and marketing material.

"I am very proud of the Plan A team" she explains, "Every one of our people has substantial experience in their field of expertise, before they became writers. This gives them the insight needed to understand our clients' businesses quickly, and translate that understanding into a compelling business case or presentation."

"It's that experience that makes Plan A people stand out."

Contact Caroline

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